Programme & workshops
If you would like to listen to the workshops or download the speaker presentations please click on the links available under each workshop session.
WORKSHOP ONE
Holding the fort in a recession: strengthening your business and building solid foundations
- How can you measure the impact of the recession on your business specifically?
- How do you maintain staff motivation levels in difficult trading conditions?
- If the worst should happen – how do you deal with potential staff redundancies?
- Top tips for strengthening your core business and coming out of the recession full strength
Speaker: Stephen Alambritis, head of parliamentary affairs, Federation of Small Businesses
WORKSHOP TWO
Moving marketing initiatives to the next level: utilising online marketing
- What are the benefits of marketing online?
- How should you practically go about raising brand awareness online?
- What are the non-formal marketing options open to you online?
- Will social networking sites play a part in the future of marketing insurance online and if so, how do you use them effectively?
- How do you effectively follow up leads generated from online marketing?
Speaker: Andrew Golding, director and strategic consultant, TDG Financial
Audio
file (MP3 format)
Speaker
presentation (PDF)
WORKSHOP THREE
Nothing to Declare? Practical help on commission disclosure and transparency
- Why does commission disclosure still matter to your business?
- What is best practice when it comes to handling the possible conflicts of interest and maintaining transparency?
- What is the minimum you must do to stay within the guidelines as set out in the industry solution?
- Whose agent are you when you set the premium?
Speaker: Mike Cranny, Create Solutions
Audio
file (MP3 format)
Speaker
presentation (PowerPoint)
WORKSHOP four
Using body language in a business environment
In this practical and interactive workshop, delegates will explore the impact of non-verbal communication, learn how their attitude affects their body, voice and words and more importantly, how people perceive them. By the end of the session, delegates will be able to recognise and interpret other people’s sub conscious gestures and will be able to use their own body language to their advantage.
Speaker: Marc Hogan, body language expert
Speaker
handout 1
Speaker
handout 2
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